The Selection Company

One brief. A considered selection. The right space.

Search across multiple sources for pop-ups, showrooms and short-term spaces. Select the right place and manage your activation from brief to booking.

Architectural activation space selected by HDS in Madrid
Madrid · Justicia

01

How HDS Platform Works

One clear path from idea to activation.

Share your brief

Define the city, format, timing, budget and ambition of your activation.

Discover the right spaces

Search across multiple sources and receive a clearer, more relevant selection.

Build your shortlist

Compare possibilities, retain the right spaces and organise every decision around one Project.

Move forward

Contact the Space Manager, follow the appropriate booking route and manage what happens next.

HDS

02

PLATFORM

One project.
One clear view.

Discover spaces, build your selection and manage every decision from brief to booking in one Activation workspace.

HDS PLATFORM PRIVATE PREVIEW
HDS

SELECTED SPACES

03 possibilities
01

Brera · Showroom

Selected
02

Porta Venezia · Gallery

Review
03

Tortona · Industrial Space

Review

PROJECT

Milano Fashion Week
SPACEBrera · ShowroomSelected
CONTACTSpace ManagerPending
NEXT STEPReview availability

Private platform · Early access

A selective network, by design.

HDS is currently welcoming a limited number of founding brands and Space Managers across Paris, London, Milan and Madrid.

Apply for Early Access

03

For brands

Spaces chosen for a reason.

HDS looks beyond availability. Every recommendation is assessed for brand fit, project context and the experience it can create.

Apply for Early Access
Minimal retail space in Paris prepared for a fashion presentation

Paris

Sentier

Selected for its clear storefront, adaptable white interior and direct connection to Paris fashion networks.

Refined gallery-style activation space in London

London

Mayfair

Selected for its discreet street presence, refined proportions and suitability for private appointments.

Industrial fashion activation space in Milan

Milan

Tortona

Selected for its architectural character, generous volume and relevance during fashion and design moments.

Warm minimal event and retail space in Madrid

Madrid

Justicia

Selected for its warm materiality, central neighbourhood and ability to host intimate brand experiences.

04

For Space Managers

The right brands for distinctive spaces.

HDS connects distinctive spaces with qualified brands whose projects, positioning, dates and budgets have already been defined.

Inclusion is selective. HDS values quality, singularity and relevance over volume. One address, one existing listing link, your contact details and permission to review the public information are enough to begin.

Apply for Early Access

05

Four European cities

Local character. One HDS standard.

Paris

Le Marais · Sentier · Saint-Germain

Fashion showrooms, considered pop-ups and press-facing launches shaped by neighbourhood and timing.

London

Mayfair · Soho · Shoreditch

Private appointments, press days and brand moments across established and emerging creative districts.

Milan

Brera · Tortona · Porta Venezia

Fashion presentations and design-led activations where architecture is part of the message.

Madrid

Justicia · Salamanca · Chamberí

Intimate launches, cultural activations and pop-ups with warmth, character and strong local context.

06

HDS Editions

Discovery, edited.

Guides, reports and editorial selections built from HDS research and refined by human judgment.

HORS DES SENTIERS

HDS EDITIONS · 01

European Fashion
Activation Guide

PARIS · LONDON · MILAN · MADRID

Discover the guide